Jennifer Bagley

“Own your own platform – don’t rely on Facebook being in business in a year.” I recently watched a webinar hosted by Maddock Douglas on social media strategy, and the above quote in the presentation made me think about the place that social media has within overall business strategy.  I’m relatively new to social media [...]

While Social Media is geared towards B2C marketing, the malleability of the medium itself leaves everything open to interpretation. So if we take a B2B business, and use an abstract method of marketing via Social, the results are equally as incredible. The majority of business marketing on Social Media is mainly to establish a few [...]

You want answers? Here they are – evaluate your own Social Media strategy.Here are 5 of the hottest tips to evaluating your own Social Media strategy. If you’re going to start, make sure you start on the right foot. 1. Is my platform the right one? Twitter, Facebook, Blogs and YouTube are the core, central [...]

Social Media Video Marketing For Small Business There’s no denying the amount of eyeballs watching online videos today, and you’ve heard all the chatter about social media sites like YouTube, Facebook and Twitter, heck your competitor is probably already on most of these sites. Your intuition tells you that there are lots of visitors to [...]

Social media optimization means,”Promoting your business through social media”. It is a new way of promoting your business or the websites. The basic tools of Social Media Optimization are blogs, bookmarks, social sites, etc. Social Media optimization is one of the most appreciated ways of business promotion. Social Media Optimization is mainly used by the [...]